Tech against women
While women worldwide find the technology sector attractive for a career, they also see recruitment bias, current workforce make-up and a dearth of female decision-makers/role models as major obstacles.
According to a global survey conducted by Booking.com, females are drawn to tech because they find it (50%), creative (44%), and inspiring (26%), while at the same time promising challenging work.
However, women believe being female doesn’t help their tech aspirations. Over half of global respondents cite the sector’s largely male-dominated workforce as an obstacle, while one-third say gender bias during the recruitment process is a hurdle.
“To empower women to truly succeed in tech, we as an industry have an opportunity to do more,” says Gillian Tans, CEO of Booking.com. “This includes putting forth more female role models, eliminating gender bias that starts right from the recruitment process before a woman is even hired, and investing in initiatives that spotlight the industry as attractive and welcoming at all stages, from new entrants up to the most senior leadership.”