New York’s Tribeca Film Festival is partnering with IBM to get filmmakers to use artificial intelligence to create films, video games and other entertainment content. The two have launched a contest in the shape of the Storytellers With Watson: A Competition for Innovation, with media and entertainment participants needing to create original stories with the help of IBM Watson's cognitive computing platform.
IBM and Tribeca have develop five use-case categories to help guide the ideation process for submissions, including examples of cognitive solutions and how Watson APIs can be applied to their creation. These include development, pre-production, production and post-production, audience experience and interaction, and marketing and distribution.
"Some of the best ideas come from our developer partners, and the Tribeca Film Festival community represents a wellspring of creativity and imagination,” says David Kenny, svp of IBM Watson. “Through this competition, we're eager to engage this dynamic group to see how they apply Watson to solve challenges and enhance the stories they tell."
IBM says Watson is already helping professionals design and innovate, such as in fashion where Marchesa is creating the cognitive dress, music, via producer Alex Da Kid, and architecture with SOFTlab to create a sculpture inspired by Antoni Gaudi and the history of Barcelona.