Artificial intelligence is set to transform how music is created, discovered, shared and enjoyed, while algorithms are beginning to influence the composition of music as artists embrace the tech to enhance their own creativity, says UK music association the BPI. And, according to the Music’s Smart Future: How will Artificial Intelligence impact the Music Industry? report from the BPI/MusicAlly, music’s DNA is now closely entwined with technology with record labels already exploring how AI can help bring artists and fans closer together.
Music streamer Spotify has joined forces with leading communications group WPP to launch a ‘global data partnership’ to collaborate on insights, creative content, technology, innovation, programmatic solutions, and new growth markets. WPP says the deal will give its agencies around the world ‘unrivalled insights for making impactful brand connections’ with hard-to-reach millennial and Generation-Z consumers.
Data matters to the smart city, as does sharing it – and the expectation is that third parties may be better able to exploit the data than the city could itself, according to the Smart City Playbook from Nokia/Machina. And it’s the Internet of Things which will deliver much of it, with vehicles, buildings and other infrastructure embedded with electronics, software, sensors and actuators collecting and exchanging data.
Digital maps outfit Here – formerly a Nokia unit but now owned by Audi, BMW, Audi and Daimler – is rolling out a real-time traffic information based on crowdsourced data collected from car manufacturers’ vehicles. That means regular updates on the road environment to provide drivers with insights on the likes of upcoming road hazards and parking space availability in cities.
Thomson Reuters is partnering with Imperial College London on a collaborative research project aimed at boosting fintech innovation with the use of Big Data. Thomson Reuters will deliver financial market data along with data management and machine-learning nous to Imperial’s KPMG Data Observatory, a data visualisation studio housed at the university’s Data Science Institute.
The UK is lagging behind other major economies in using data as part of daily business operations. Fewer then one-third of UK organisations classify themselves as highly data-driven, which compares poorly to the US (45%) and China (53%), according to PwC’s 2016 Big Decisions Survey. In fact, UK outfits report data and analytics to be the second-most-important factor in decision-making, just behind experience and intuition, while they also rely heavily on external advice.
Innovate UK has given six start-ups emerging from the IC tomorrow Intelligent Data Insights contest the opportunity to work with leading firms to develop prototypes to deal with a number of data challenges. IBM, Carnival Corporation, London City Airport, the Office for National Statistics, Barclays, NMP and bathstore will offer mentoring and promotion opportunities to the start-ups to assist the entrepreneurs in bringing their solutions to market.
What does Big Data have to say about the Oscar winners?The Big Short is set to win the Oscar for best picture, narrowly squeezing out Spotlight, according to digital advertising outfit Exponential which has used look-a-like modelling to analyse the online habits of people with similar demographics to those of Oscar voters. “We know the typical Oscar voter is a frequent traveller, invests heavily in home theatre systems, follows tennis and baseball, is concerned about privacy and Social Security, buys expensive watches, and drives a European luxury car,” says Bryan Melmed, Exponential’s vp of insights. “Thus, the film interests of people with similar interests give us a strong clue as to where votes would go.