Tech-driven recruitment is getting much more innovative. Take Olivia, 247 Inc’s recently launched chatbot that guides candidates through job application processes. Also coming to the fore are the likes of artificial intelligence, machine-to-machine learning, robotic process automation, natural language processing, predictive algorithms and self-learning.
Much of this remains the domain of start-ups, but now IBM’s Watson is in on the game with a three-pronged strategy – machine learning, social listening and a tool that matches candidates to jobs through ‘fit scores’.
Forward-looking organisations are also beginning to employ simulations and gaming to connect with talent, particularly millennials, and analyse whether candidates are primed to succeed in a given role,” says Deloitte.
The consultancy says it’s possible that AI and a video interview may be better at identifying promising candidates than a traditional face-to-face. “A consensus is emerging that traditional interviewing – subjective and unstandardised – may be an unreliable method for predicting a potential employee’s success.”