The Guardian has rolled out its third virtual reality project, in the shape of its First Impressions video, on Google’s Daydream View mobile VR platform. First Impressions enables viewers to explore how a baby sees the world during the first six months of life.
Initially, the viewer sees only muted colours visible, then the reds and greens kick in, followed by those yellows and blues. There’s an increase in depth of focus, the view become 3D, and parents, other children, objects and the family dog come into focus.
First Impressions is one of a series of six independent virtual reality films which the Guardian is launching on Daydream.
“The ability to explore the world through the eyes of a baby offers an unprecedented opportunity to really understand how they see and experience the world,” says Charles Nelson PhD, professor of paediatrics at Harvard.
Worldwide VR revenues will total $7.17 billion this year before rising to $75 billion by 2021, according to Greenlight Insights. In 2017, around two-thirds all VR revenues will come from headset sales, while content will account for 12% and VR cameras 11.6%.
Greenlight expects location-based virtual reality in malls and cinemas to become a major part of the VR industry and be worth $1.2 billion in 2021.