Innovation football club Manchester City rolled out its CityMatchday Wear app for the weekend’s match against Premier League rivals Hull City. Man City is describing it as ‘ultimate companion’ for all City fans unable to be at home or away fixtures as it delivers hands-free notifications to wherever else these stayaways might be. Cue team sheets, goals, possession metrics, text commentaries and match results. Plus top tweets from City fans around the world.
Last November, City rolled out the rather more sophisticated CityMatchDay app which features CityTV Live which provides match day content including pre-match player interviews, live footage from the players’ tunnel and post-match managers’ press conferences. Plus there’s Tactical Cam giving fans a view of the match from above the pitch. So we’re not sure what CityMatchday Wear brings to the game here.